Big Give Christmas Challenge 2025

Communications toolkit

Between 2–9 December, every donation to Cambridge Acorn Project will be doubled through the Big Give Christmas Challenge — meaning your support goes twice as far in helping children and families heal from trauma.

We’re aiming to raise £35,000, and you can help us reach this goal by spreading the word.

You can promote our campaign through:

  • Social media

  • Your newsletter

  • Internal staff communications

Below you’ll find downloadable graphics and ready-made copy to help raise awareness of our campaign.
If you have any questions, please contact fundraising@cambridgeacornproject.org.uk.

Thank you for your support!

Social Media

If you have a social media following on Instagram, Facebook, or LinkedIn, visit our toolkit for ready-made graphics and copy you can use. Your shares make a huge difference in spreading the word.

Click here to visit our Social Media Toolkit.

Don’t want to post your own content? Reshare ours instead!

You can simply reshare our posts and reels both before and throughout campaign week.
We’ll be posting every Tuesday, Wednesday, Thursday and Sunday until 2nd December. Between 2-9 December we will be posting every day.

Follow and reshare from:

Feel free to add your own message or reason for supporting — a personal touch makes a huge difference!

Newsletter

If you send a regular newsletter, you can help spread the word by including our campaign.
Below is copy you can simply copy and paste into your next send — whether before the campaign or while it’s live.

Before 2 December (pre-launch teaser)

Subject idea: Double your impact for children this Christmas 💛

Copy:
We are proud to support Cambridge Acorn Project, a local charity providing life-changing, long-term support to children and families affected by trauma and financial hardship. Every day, children across Cambridgeshire face challenges that affect their mental health and wellbeing - and many don’t have the support they need to thrive.

 From 2–9 December, all donations will be doubled through the Big Give Christmas Challenge — meaning every pound goes twice as far to help children heal, grow, and find hope for the future. 👉 Learn more or sign up for a reminder: www.cambridgeacornproject.org.uk/christmas-challenge-2025

During Campaign Week (2-9 December)

Subject idea: Double your impact this week 💛

Copy:
We are proud to support Cambridge Acorn Project, a local charity providing long-term, life-changing support to children and families affected by trauma and financial hardship. Every day, children across Cambridgeshire face challenges that affect their mental health and wellbeing — and many don’t have the support they need to thrive.

 This week only (2–9 December), every donation will be doubled through the Big Give Christmas Challenge — meaning every pound goes twice as far to help children heal, grow, and find hope for the future.💛

 Donate today before the campaign ends: https://donate.biggive.org/campaign/a05WS000005oyPZYAY

Internal staff comms

If you work at a company that shares regular updates with staff, here are a few simple ways you can help promote our campaign:

• Share our story and campaign link on your staff intranet or Slack
• Include a brief update about the campaign in your team newsletter
• Encourage staff to donate, share the campaign, or fundraise together
• Tag @cambridgeacornproject if your team posts on social media

If you have any queries or questions, please get in touch with fundraising@cambridgeacornproject.org.uk. Thank you so much for your support!